Real Madrid star Gareth Bale has launched his new venture! Gareth Bale Esports Team Ellevens Esports in partnership with 38 Entertainment Group.
Entrepreneur Jonathan Kark and former professional footballer Larry Cohen are co-founders of 38 Entertainment Group.
The newly formed Gareth Bale Esports Team will start competing in the FIFA eWorld Cup starting in February. The company also has plans to enter other Esports! Including Counter Strike:Global Offensive, Rocket League and Fortnite in the coming months.
Bale was pretty happy with his new investment and said,” On the pitch, my goal is always to win. With Ellevens Esports, that winning attitude is just as important.
“There are similarities between football and Esports in that it takes real dedication and sacrifice to reach the top of your game”
I am looking to recruit a team of world-class players for Ellevens Esports across a variety of games. Unearthing new talent is an exciting part of the process ! It’s been really exciting to be involved in selecting our line-up of players so far!” in a video released by the venture.
Ellevens Esports Gareth Bale Esports Team have planned to conduct an open talent search.
It will allow players to sign a professional contract with the organisation. Kark added: “We foresee further explosive growth in this international phenomenon! They are actively seeking to deploy significant further capital into complimentary businesses within the Esports ecosystem.”
The growing interest in Esports has been on the rise since 2019 with major brands and companies trying to get involved in the scene. Influential individuals have also stepped their investments in the scene as seen recently by ex Na’Vi player Dendi. Football superstar Neymar has invested in the Brazil CS:GO team Furia.
The convergence of traditional sports with esports is becoming more and more prominent which is infac very heartening to see for any esport fans.
The burning question is whether these stars get time from their hectic schedule to get more involved with the team.