South Korean private equity firm ATU Partners has announced the launch of a $17-million growth fund. It will invest in Esports space, becoming Asia’s first fund focused on the burgeoning industry.
ATU Partners or simply ATU has announced the launch of a $17-million growth fund that it will invest in the Esports industry. ATU are Asia’s first private Esports equity fund. CEO Jamie Park says that this growth fund is aimed at investing companies in the esports space.
This one a kind fund in Asia is solely dedicated to increasing investments in esports and its related companies. Limited partners in this fund include leading companies in games like Kakao Esports and The E&M. Other investors like Woori Technology Investment and SB Partners.
“The Esports industry has been growing rapidly at 30% YoY over the last couple of years.”
“Followed by the investment boom in K-Pop and K-Beauty, we forecast that esports will become the next big investment trend. Capturing Korea’s strength in the industry,” according to ATU CEO Jamie Park.
Mr.Park will be responsible for managing this fund. Mr.Park was a consultant at McKinsey & Company and was also Head of the Global Business at OGN. Which is the world’s first Esports broadcasting channel. As someone with hands on experience in the Esports industry, there is no one better to fit the managerial role of the growth fund
According to Goldman Sachs, the Esports market is set to grow from $1bn in 2019 to roughly around $2.7 bn in 2022. The total number of global Esports viewership is around 200 million today and is expected to grow to 280 million by 2022.
